New York, NY (PRWEB) August 9, 2004

The Academy of Machinima Arts & Sciences (AMAS), an organization that provides advocacy, education and community building awareness for the entertainment medium known as Machinima: the art or technique of film making using real-time 3D virtual environments, announced today a call for entries for the 2004 Machinima Film Festival. Sponsored by NVIDIA, the worldwide leader in visual and media processing technologies, the third-annual festival will be held November 6th 2004, at the American Museum of the Moving Image in New York.

The one-day event will include screenings of Machinima films, workshops hosted by Machinima filmmakers, special screenings, talks with award-winning independent filmmakers and seminars about Machinima production techniques. The event will culminate in an awards ceremony where some of the best Machinima filmmakers will be recognized for their creative artistry in this new and powerful entertainment medium that’s set to revolutionize the world of animation.

“This year’s Machinima Film Festival is shaping up to be the largest yet,” said Paul Marino, Executive Director of the Academy. “Machinima is becoming increasingly popular and we’re looking forward to a full day of events along with a program of all new Machinima works.”    

Throughout the day attendees will be able to view Machinima works and speak with the respective filmmakers. “Machinima is to independent filmmaking as traditional animation is to big studio productions. Machinima gives the writer, the artist, the director freedom to create in a way that has never been possible before… it takes filmmaking to a new level,” says Katherine Anna Kang, CEO of Fountainhead Entertainment (www.fountainheadent.com) and director/producer of last year’s award winning Machinima film, Anna. “It not only gives filmmakers a new creative voice, but also expands the types of works that can be produced. Each year the Machinima Film Festival shows off the growth of ideas, technology and creativity and I expect this year to be even greater than the last.”

Hosting the Machinima Film Festival for the second year, The American Museum of the Moving Image (www.movingimage.us) provides an excellent place for the festival, with its diverse collection and exhibitions of motion picture, television, and digital arts.

“Now it’s in third-year, this Machinima Film Festival is becoming the definitive event for an emerging group of savvy filmmakers using readily-available technology to tell their stories,” said Bill Rehbock, general manager of content development at NVIDIA. “We’re proud to support this event as it provides a showcase for the creative minds pushing the evolution of 3D entertainment forward.”

Call For Entries

Award guidelines are available at www.machinima.org. Entries will be accepted starting on August 9th, 2004, with the final entry deadline on Sept. 24th, 2004. Designed to recognize excellence in Machinima filmmaking, entrants’ work will be judged in 10 categories: Best Picture, Best Direction, Best Writing, Best Acting, Best Sound, Best Editing, Best Visual Design, Best Independent Film and Best Technical Achievement, Best Commercial/Game Machinima and the Academy Honorary Award for Vision and Contribution will be given to the best Machinima produced for commercial means or in-game cinematics. Additional information about the art of Machinima and the 2004 Machinima Film Festival is available at www.machinima.org.

About The Academy of Machinima Arts & Sciences

Headquartered in New York, the organization was co-founded in 2002 by it’s Executive Director, Paul Marino, an Emmy Award-winning animator. His work with the ILL Clan has received much recognition, including top honors at Showtime NetworksÂ? 2001 Alternative Media Festival. Mr. Marino has also authored the first book about Machinima: 3D Game-Based Filmmaking: The Art of Machinima (2004, Paraglyph Press). The Academy of Machinima Arts & Sciences was established to promote, organize and recognize the growth of Machinima filmmaking and filmmakers. To learn more about Machinima and the Academy, visit www.machinima.org.

About NVIDIA

NVIDIA Corporation is a market leader in visual computing technology dedicated to creating products that enhance the interactive experience on consumer and professional computing platforms. Its graphics and communications processors have broad market reach and are incorporated into a wide variety of computing platforms, including consumer PCs, enterprise PCs, notebook PCs, professional workstations, handhelds, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 1,900 people worldwide. For more information, visit the Company’s Web site at www.nvidia.com.

PRESS CONTACT:

Paul Marino

Academy of Machinima Arts and Sciences

(646) 342-4181

press@machinima.org

Carrie Cowan

NVIDIA Corporation

(408) 486-7330

ccowan@nvidia.com

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